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How to determine your skin tone?

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sous-ton peau noireDiscovering the sub-tone of your skin is the key step to know the colors that sublimate you. With 39 different shades for black skin, it is sometimes difficult to find the ideal palette in makeup, but also the colors of clothing in harmony with his complexion!

Contrary to popular belief, colorimetry concerns black, matte & mixed skin.

IN'OYA explains you everything!

Why it is important to know the undertone of your skin ? 

This is the starting point to become an expert in the colors for you and those to escape absolutely. You know the color of your skin, determined by the rate of melanin, you have defined its nature (dry skin, mixed, oily, or normal) and its needs with our online diagnosis. However, you may have missed information of the utmost importance in your make-up selection: you must take into account the sub-tone.

 The hue of the surface of your skin is brought to change color according to your exposure to the sun. The sub-tone is inscribed deeper. It is an epidermal layer located under the skin. Its color never varies, it is "anchored". We talk about under-pigmentation, nuance or skin tone.

 There are only 3 types of sub-tones: cold, warm and neutral. Your complexion tends to pink, reddish or bluish? Your sub-tone is "cold". You notice rather golden or coppery shades? Your sub-tone is rather "warm". If you can not decide between these two big categories then you are part of the neutral sub-tones.

How to recognize the undertone of your skin for sure?

You can look in the mirror, you can not determine the sub-tone of your skin. IN'OYA gives you the tips to recognize it simply. Colorimetric techniques offer many tests to define it. We have selected two infallible methods: they work very well for black, mates and mixed skin.

The veins test

In daylight, observe the color of the veins in your forearm or wrist. A hue is more clearly defined, it will determine your tone:

  • Your veins are green. Your sub-tone is warm (yellow, golden, coppery).
  • Your veins are blue or purple. Your sub-tone is cold (pink, red, blue).
  • The color of your veins is indefinite? The sub-tone of your skin is neutral.

You think you have found your sub-tone but still hesitate? You want a confirmation? We offer the test jewelry suitable for black skin, matte and mixed.

The jewelry test

Did you already know that? The golden metal of your necklaces or earrings makes you look better than the silver metal. You never knew why? Your sub-tone is hot! If it's the opposite, then your sub-tone is cold. Both harmonize with your complexion? You can afford everything because your sub-tone is neutral!


« Undertone » tip: a choice of foundation finally successful!

Choosing the right foundation is often a puzzle for our dear OYAS. We decided to help you. You have found your color, the one adapted to your complexion, but once the product applied, the result on your face is dull? The reason is simple, you did not choose the right "undertone"!

Make-up professionals use this English term to designate the tone of a complexion product. Cosmetics brands integrate this data in the creation of their formulas. They name their many nuances to differentiate them. Mastering this appellation and knowing your own tone will allow you to never go wrong with your purchases.

 In the same color range (light, dark) you will find a reference "your cold" and another adapted to "warm tone". Color alone is never a guarantee of "good color" and even less of "good looks".

 For the most part their references with a C to indicate the cold sub-shade, a W for the warm sub-shade, and an N for the neutral. Always check this information with your favorite brands, as some have different interpretations.


Secrets of the pros and proof in pictures with our ambassadors

To complete your colorimetric knowledge, here is the indispensable tool for professionals in image consulting, makeup and fashion: the circle - or color wheel

roue chromatique

Consult this disc bearing in mind that you should choose similar hues and not opposed to your sub-tone.

On the right you see the warm colors, on the left the cold colors. So you can select "your colors". Neutral sub-tones are intermediate shades. This personalized palette will help you for all your choices in the future!

Here are some examples with our ambassadresses, faithful OYAS:

Radiant @thiabrownsugar :

The golden jewelry, the blouse predominantly coral sublimate. His skin has a warm sub-tone.

sous ton chaud

Bright @pvpillondudesert 

The blue band and the purple lipstick highlight its complexion: cold sub-tone! sous ton froid

Sublime @mounialicious :

The white top, the silver jewels and the pink make-up illuminate his complexion: cold under-tone? It's a trap: sub-neutral tone. A coppery make-up would suit her as well!


Do not confuse anymore skin color and sub-tone. Having black skin and a cold sub-tone is possible! Have mixed skin, rather clear, but a warm sub-tone too! If you understand these basics, you will be an expert to choose a make-up, clothes and jewelry in harmony with your complexion!

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